Our Patron & President 

HRH Princess Alexandra

Our Patron

Our Board of Trustees 

The role of the Board of Trustees is to set the organisation’s strategic direction, monitor the delivery of its objectives, uphold its values and governance and guide, advise and support the Chief Executive, who leads the Executive Team towards achieving Ben’s vision and purpose.

Steve Nash


Chief Executive Officer, The Institute of the Motor Industry

Daksh Gupta

Vice Chair

Chief Executive, Marshall Group

Robin Shaw

Vice Chair

Managing Director,  Bridgestone’s Northern European Region

Robin Woolcock

Formerly Managing Director, Volkswagen Group (UK) Ltd

Brian Back

Director & Hon Treasurer of the British Vehicle Rental & Leasing Association

Jeremy Hicks

Market Performance Director, Jaguar Land Rover

Richard Jeffcoat

Formerly Director Business Services, The AA

Mike Judge

Formerly Peugeot (UK) Ltd

Gerald Lee

Formerly Director (CEO),
St Monica Trust

Graeme Potts

CEO, Eden Motor Group

Mark Outhwaite

Director, Outhentics Consulting Limited

Sharon Ashcroft

HR Director, TrustFord

Sarah Bayliss

Head of HR, Thatcham Research

(Sarah serves specifically on Ben’s People & Nominations Committee)

Chris Thomas

Finance Director, Retail Motor Industry Federation